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Image-based Barcode Readers Automate Netflix DVD Return Process

Challenge: Undertake barcode reading and inspection tasks for 3,600 mailers per hour to eliminate one of their most costly processes—manually handling returns.
Solution: Bronway Automation and Netflix deployed automated rental return units at 42 distribution centers across the U.S. featuring DataMan® barcode readers. Each unit has nine DataMan readers positioned at various stations to undertake barcode reading at every step of the process.
Benefits: DataMan barcode readers have surpassed read rate expectations and read barcodes even if they are damaged or faded. The units have improved the DVD return process and reduced labor costs.

Customer_Success_Story_ID_Netflix_EN

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